IEC Activity in all Districts of Jammu Region under the Swacha Bharat Mission

Under the Swachh Bharat Mission, SFD&T in collaboration with the Municipal Corporation of Jammu and Kashmir, implemented a comprehensive IEC (Information, Education, and Communication) activity across all districts of the Jammu region. The campaign aimed to promote cleanliness, hygiene, and waste management practices. Activities included public awareness drives, street plays, rallies, and interactive workshops in schools and communities. Visual aids like posters, banners, and wall

paintings highlighted the importance of sanitation. Local influencers and community leaders actively participated to ensure widespread reach. The initiative successfully motivated communities to adopt clean practices, segregate waste, and contribute to a cleaner environment.